Marketing Fail

It's a technical conference for data protection. Terabytes in nanoseconds makes zero sense at any level. You can't store, read, transfer, or process terabytes of data in billionths of a second.

Doesn't offer credibility to the conference. In fact, it destroys it.
 
well, technically, since they're a smaller unit of time, you do all data processing in nanoseconds. lots of them.
 
How about a picture of Doc Holliday and a caption that says "We've got the awesome kind of TB"
 
Obviously it's marketing hyperbole... I don't see the big deal about the slogan :shrug:

If that's all you got for $20k, though, then fuck. Nothing else? Online advertising or anything? Banners for your website to promote the conference?

No portfolio of marketing materials?
 
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