"It's exciting to have a place like Le Laboratoire, where they're willing to think about where different senses can take us and what happens if you combine them," Machover says.
Which brings us to the oPhone, a little device that transmits and receives "aroma messages." Chef Patrick Campbell collaborated with Edwards to concoct scents based on the dishes he's created for Le Laboratoire's restaurant. But the no-nonsense chef admits he was skeptical.
"The idea of someone sending, essentially, my dish across the ocean instantaneously, and there's three people in a Parisian coffee shop smelling my cavatelli or whatever it is, is a very interesting concept," Campbell says.
Oh wait - isn't he a frog?
