do her in the ass amirite?
Claim: You should buy our champagne
Support: There are fabulous people drinking our champagne
Warrant: Everybody wants to look fabulous and have the attention that comes with it.
Warranting Assumption (If claim, then warrant) If you buy our champagne, then you'll look fabulous and have lots of attention.
Also I believe it's more aimed at women, whether or not the advertisers intended it to be or not.