Unlike the media’s months-long obsession after last year’s New York primary, it seems the general public took little notice of her after that initial blip until the November elections and quickly grew bored again until her swearing in. As with media coverage, however, search interest has plummeted over the last 10 days.
It seems one of the few bright spots for Ocasio-Cortez has been on social media. According to at least one analysis, she is the most prominent Democrat on Twitter in terms of retweets and likes, though it remains to be seen whether that too fades over time.
In the end, all fame is fleeting and Ocasio-Cortez will have to transition from the life of Twitter reality star into effective lawmaker who can accomplish things in Congress. Only time will tell whether she is able to harness her early media power into an effective bully pulpit to pressure her colleagues into supporting her initiatives -- or whether, like so many before her, she simply fades into obscurity.