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YouTube becomes a TV station tomorrow

Submitted by: Gil @ 11:32 PM | Thursday, March 11, 2010 | (url: http://www.smh.co...)

yt's gonna stream Cricket games from India.
www.youtube.com/ipl

March 12, 2010 - 12:02PM
YouTube's first major move away from being a video-sharing site and towards an online TV destination begins early tomorrow morning when it begins streaming free live Indian Premier Cricket League matches.

The Google-owned YouTube yesterday unveiled eight sponsors, half of which are global brand names. HSBC, Hewlett Packard, Coca Cola, Samsung, Indian mobile phone company, Airtel, Honda motorcycles, an Indian university, and one of the teams, the Bangalore-based Royal Challenger team were named as sponsors of the initial 56 matches of this season.

YouTube does not disclose the dollar size of the sponsorship packages but interviews with executives have indicated that because this initiative is a new one they are not asking advertisers to pay over the odds.

At least 32, 30-second ads will appear during the play in each match watched live or on demand later.

The cricket deal is part of YouTube's ambition to become a destination for internet users as a place not just to upload content but watch it, in the form of movies, sport and concerts, said Leigh Terry managing partner of media buyers OMD.

"Rather than just going to YouTube and searching for a video they hope to become a destination much like a portal where people can go for a variety of content, not just sports," he said

"I have a feeling that this is just going to be the first [of others] to come."

Mr Terry said that while YouTube's success at attracting audiences was not in doubt - an estimated 36 million videos are watched by Australians each month - it had struggled to gain advertising dollars. "The audience hasn't been the problem, it's the quality and the exclusivity of the content," he said, adding that initiatives such as this addressed that.


Adobe Pushing Flash to TVs

Submitted by: KnightMare @ 09:42 AM | Monday, April 20, 2009 | (url: httphttp://news.b...)

Adobe has secured a deal to put its Flash software into many of the chips that go inside TVs and set-top boxes.

It will enable developers and content providers to create applications to deliver web-based content such as news, weather and share prices to TV screens.

Flash will be included on most chips -those made by Broadcom, Intel, NXP and STMicroelectronics - but the deal does not cover TVs made by Sony and Samsung.

The first applications using Flash are expected to hit TV sets early in 2010.

Sony and Samsung already have a number of connected TVs on the market, but they are using Yahoo's rich media platform of widgets instead of Flash.

Category: Technology | 2 Comments
Tags: adobe flash tv

50% Of All BitTorrent Downloads are TV-Shows

Submitted by: Nail Bomb @ 12:42 AM | Thursday, February 14, 2008 | (url: http://torrentfre...)

Reports show that 50% of all people using BitTorrent at any given point in time do so to download TV-series, quite an impressive number. In total, over a billion TV-shows are downloaded every year, and this number continues to rise.


Strike Update: When Are My Favorite Shows Coming Back?

Submitted by: LouCypher @ 10:15 PM | Tuesday, February 12, 2008 | (url: http://www.filmsc...)

Now that the strike is over viewers want to know when their favorite shows will return. This list gives you a little more info on when they might.

Category: Forums | 0 Comments
Tags: strike tv wga

Sony unviels new PS3 ad campaign TV spots

Submitted by: houston @ 02:02 PM | Thursday, November 1, 2007 | (url: http://blog.us.pl...)

The Playstation 3 ad campaign has undergone an overhaul starting with some new TV spots that highlight a small selection of their first party titles. The new ads are pretty visually impressive and include a tagline at the end stating that the system "starts at $399" which I assume is a direct response to the negative press regarding the high price of the console at launch.


Sony Develops Film-Thin, Bending Display

Submitted by: DudeofDeath @ 07:36 PM | Friday, May 25, 2007 | (url: http://www.physor...)

Sony Corp. released video of the new 2.5-inch display Friday. In it, a hand squeezes a display that is 0.3 millimeters, or 0.01 inch, thick. Although flat-panel TVs are getting slimmer, a display that's so thin it bends in a human hand marks a breakthrough.

"In the future, it could get wrapped around a lamppost or a person's wrist, even worn as clothing," said Sony spokesman Chisato Kitsukawa. "Perhaps it can be put up like wallpaper."


New Gaming Channel

Submitted by: Colosus @ 10:52 AM | Tuesday, February 13, 2007 | (url: http://www.gamepl...)

A new gaming channel is coming and part of it includes a Gamecaster competition for BF2142 that includes some of our own from TribalWar.