Kohl's has an active online presence and their stores occupy a unique niche. However, this is a short term play - I don't like this company enough to hold it a long time - I just want to try and catch a bounce back. If I could get 20% out of it in a year or two that would be inline with my expectations.
If there is any pick you should be questioning its TGT. I am actually going to remove this from my list and I'm starting to exit my positions that I already held. They're just doing so awful that I have been thinking maybe a bounce back may not happen for a while. They've kind of fucked themselves. What is Target's niche now? It used to be kind of a classier Walmart - they were cheap, but still pretty nice stores, a few steps up from the trash that is Walmart (I kind of hate Walmart, but even if I didn't, I don't like them as a buy) ... anyway that's off topic. Target fucked up bad when it comes to food. Walmart is the biggest supermarket in the nation. Have you ever been to Target's grocery department? Pretty sad. They have also been raising prices and now they're kind of in a weird place where they are trying to attract middle/upper middle class shoppers but they really don't do anything other places can't. The only reason I initially considered them is because they've been growing their divided huge for the last decade. I like that a lot but 1) they won't cut the dividend but they can't keep up with their 24% annual increases
2) I think for a short term investment, dividend growth rate really isn't important because there's just not enough time to get the compounding big.
(sorry thinking aloud right now)
So scratch TGT.
I typed up a bunch of me rambling on about cash equivalent instruments for my liquid savings (conclusion: you really can't do much better than 1% APY right now in low risk, high liquidity choices (MM, Savings Acct) In the past I've used bond funds but those aren't doing well enough either, plus when the fed increases the rates again bonds might get beat up a bit.
Um, so I'm just looking for a portfolio for the short term (2-5 years) that I can get about 7% out of a year. That wouldn't be that bad. Of course, I think I can beat that, but since my timeline is shorter, it would be stupid to do anything risky. Since the 4 stocks I have so far already make about 3% yield, I just need to get another 4% to meet my goal. Seems modest. The reason I like these stocks is because they're so beat up right now. Remember back in 2009 when the market was in the shitter? If you purchased stock back then, you've been pleasantly surprised with our current bull run. Same kind of concept here, buy what's on sale, then hope the overreaction is corrected by the time I want to take the money out.
so I think I'll do some more research tonight to see if I can come up with a replacement for TGT.